43 techniques to guide
your team through change.
Taught by the author.
The Agile Change Coach course gives you a practical toolkit to lead yourself and others through organisational change — from the first announcement to the moment it becomes the new normal. Internationally accredited by APMG.
Self-funders save 15% with code LEARN15 · Klarna available at checkout
About the course
What is the
Agile Change Coach Course?
The Agile Change Coach course is a two-day virtual classroom built for people who lead others through workplace change. It gives you 43 concrete techniques to build support, reduce resistance, and help people move from initial awareness to genuinely adopting new ways of working.
The course follows a five-stage learning model — Interest, Positivity, Participation, Resilience, and Enjoyment — covering every phase of a change initiative from announcement to lasting adoption.
On completing the course you sit an APMG International examination and receive a digital badge and certificate that is verifiable and permanent on your professional profile.
APMG Digital Badge
Internationally recognised certification included with every place
Sound familiar?
The challenges this course solves
If any of these are happening in your organisation right now, this course will give you direct, practical answers.
“My team is overloaded — there’s no capacity for change.”
Learn how to help people make realistic space for change within existing workloads, improve focus, and reduce the stress that drains energy before the work begins.
“People agree in meetings, but nothing actually changes.”
Break change into practical steps, make it easier to act than to avoid, and build momentum through early, visible progress that turns good intentions into habits.
“Change feels imposed, so people resist it.”
Involve others in shaping change from the start, create genuine opportunities to contribute, and handle negativity constructively — building ownership and trust.
“We’re tired of constant change and morale is slipping.”
Practical techniques to build emotional resilience, reinforce achievements, and keep people motivated by making the benefits of change visible and real.
“People don’t really understand why we’re doing this.”
Explain business drivers in a calm, convincing way — reducing rumours and helping people see how the change connects directly to their own role.
Right for you?
This course is for you if change is part of your work
You may be leading it, supporting it, or helping your team adapt. The Agile Change Coach course equips you to do it with more structure, confidence, and impact.
Change professionals
In-house change managers and consultants looking to expand knowledge, refresh techniques, and formalise what they already do instinctively.
People managers
Managers responsible for leading teams through organisational change who want structured, practical tools to guide others effectively.
Project & programme professionals
Those who want to integrate their work with the broader people-side of change happening across the business.
Emerging professionals
Anyone wanting to open doors in their career or add a recognised APMG certification to their professional profile.
Course overview
Five stages. One complete change capability.
Over two live virtual days, Melanie guides you through each stage using real examples from her global consulting practice. Every stage gives you immediately usable tools.
Move people from awareness to attention
Practical techniques to help stakeholders understand the change is relevant to their role — not just something happening elsewhere in the business.
Create a genuine case for change
Build a positive view that recognises the personal advantages of the change, not just the organisational rationale. Reduce rumours and build early confidence.
Build involvement that creates ownership
Offer those impacted meaningful opportunities to define, plan, create, and test new ways of working. Participation turns recipients into co-creators.
Help people keep going through difficulty
Grounded in psychology and neuroscience, these techniques develop emotional resilience for change — useful at work and in life.
Make the benefits real and visible
Reinforce progress by identifying what has improved, what new things are now possible, and what problems have been solved for good.
Why this course is different
You’re learning directly
from the source
Most change management courses are delivered by trainers who have read the material. This course is delivered by the person who created it. Every technique you learn comes with the original thinking behind it — and a real example from Melanie’s own practice.
Author of Agile Change Management
The course is built on the book Melanie wrote. Every concept carries the context and nuance no other trainer can give you.
APMG Scheme Owner & Chief Examiner
Melanie defines the syllabus and writes the exam questions. Preparing with her is the single most direct route to your certification.
Decades of global consulting experience
Every technique is illustrated with examples from Melanie’s real client work across industries, global organisations, and governments.
Official e-book included
Every delegate receives a complimentary copy of Melanie’s textbook — the foundation for your course and examination.
What you get
Everything included
in your place
Every delegate leaves with tangible deliverables — not just notes.
From the delegates
What people say
after two days with Melanie
The person I was yesterday compared to the change manager I am today — it’s just been so much growth. This course didn’t just add new tools; it gave me the confidence and language to do more powerfully what I was already doing instinctively.
Experienced Change PractitionerI came in almost not booking because I didn’t fancy two days on a screen. I left describing it as illuminating and fun. Melanie brought the kind of attention and energy that makes a virtual classroom feel nothing like sitting alone at a desk. I’d actively encourage people to give it a go.
Delegate who nearly didn’t bookA perfect balance of theory and practice. I left with practical strategies I could apply straight away — including techniques I used on a live programme the following week. The breakout group work is something the book simply can’t replicate.
Senior Change ManagerBefore you decide
Questions you might have
before booking
Will it feel like spending two days sitting in front of a screen?
Not at all. The course is highly interactive, with pair work, breakout activities, and group discussion throughout. Melanie guides the room closely — bringing energy, attention, and practical support so the virtual classroom feels engaged and personal. One participant who almost didn’t book described it as “illuminating” and “fun”, and said they would actively encourage others to give it a go.
I already have experience in change management — will I learn anything new?
Yes. Many participants arrive with strong change knowledge already. What they gain is a clearer structure, new practical techniques, and — just as importantly — the confidence and language to do more powerfully what they were already doing instinctively. Around 20% of delegates have already read Melanie’s book before attending. They consistently say Melanie brings it to life in a way the book alone simply cannot.
Is the course practical, or is it mostly theory?
The course is built around application. You will work with tools, techniques, and real examples that connect directly to your own change initiatives. Participants consistently describe leaving with ideas they can use immediately — and the interactive group work in breakout sessions is something no amount of reading can replicate.
How can I justify the cost of a two-day course?
At a personal level, the course represents 1.1% of the average change manager’s salary. Certified change professionals earn between 15–25% more than uncertified peers — that’s an additional £12,750 per year at the lower end. At an organisational level, consider the real cost of a poorly planned change: rework, missed benefits, low adoption rates, and programmes that have to be repeated. One avoided failure costs your organisation far more than the course.
My employer won’t fund it without a strong business case.
A change management consultant typically costs £1,500 per day — and rising. By funding your development, your organisation strengthens its internal change capability, reducing reliance on external support. The course pays for itself the first time you lead a change initiative that sticks. Capability for Change also provides a ready-made business case you can adapt and present to your employer.
Secure your place
Ready to train with
the person who wrote the course?
28-29 July 2026
Agile Change Coach — Virtual Classroom
Live on Microsoft Teams · Led by Melanie Franklin
Spread the cost with Klarna at no extra charge
Book My Place on 28-29th July →
Self-funding your place? Enter LEARN15 at checkout for 15% off.
Other dates available: 24–25 September · 29–30 October · 10–11 December 2026
Lead change with structure,
confidence, and a credential to match.
The 28-29th July cohort is a live virtual classroom on Microsoft Teams. Highly interactive throughout. Limited seats available.
Book My Place on 28-29th July →Self-funders: 15% off with code LEARN15